Category Archives: Financial Advisor

The Golden Rule of Investing: Avoid Losses!


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For those that like to dabble in investing as a hobby, you know the feeling when something is too good to be true. You’ve probably lost money at some point in your life on a speculative investment – the “hot stock” of the day or the latest Tech IPO that’s supposed to revolutionize the world. As professionals at Cox Capital who deal with investments everyday, we’ve seen it all and can offer this simple piece of advice to ensure long-term success – DON’T LOSE MONEY! It sounds simple, but believe us when we say that this is absolutely the holy grail of investment principles! Avoiding losses is the polar opposite of what you see advertised by brokers and the mutual fund firms these days (especially in the midst of major bull markets).

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The Investment Broker Price War – Our Take!


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Our custodian, Fidelity Investments, recently announced that they will be eliminating trading commissions on all equity trades. This is good news for our clients, because this will save them a little money – but at the end of the day, the new no-commission world is not a game-changer for larger accounts. Smaller accounts will benefit, however. As an Andover, MA based portfolio manager specializing in assembling actively managed investment accounts, the new no-commission world will now allow us to offer expert money management for smaller accounts. Most managers thumb their noses at these opportunities!

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Demand More From your Advisor!

The advisory landscape is competitive!
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Is your advisor or stockbroker playing more golf or out sailing these days? Are you questioning what they are actually doing for you? Today’s overachieving investment advisory firms are doing much more for their clients than in any time in history. This is a transformative time in financial services. Consumers are becoming smarter and advisory firms are offering more and more cutting-edge services in order to remain competitive.

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Choosing Your Financial Advisor – A Different Perspective About What’s Important! (Part 2 of 2)

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Get Reference Letters

I am surprised that clients don’t ask for letters of recommendation more often. References really help to understand who the advisor is and how clients have been treated over longer periods of time. Everyone has an opinion, and three references should do the trick. The references should be from different types of clients too – possibly one from a retiree, one a non-profit or one from a family that is in the midst of long-term planning. We encourage getting real life feedback because with reputations at risk, be assured that the substance of the reference is usually excellent.

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